Case Study: Citi Group

2021-04-23 17:02:25
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Citi Group has deliberately, effectively and purposely managed employee communication to optimize its operations to achieve its global mission and vision. Citi Group Investment bank is global and a serious player in the world investment and banking finance circles. The human resource management has significant role in the achieving every objective, therefore employee communication function management comes to the big picture.

Citi Group has the following well-structured clear organizational statements.

Citi Bank Mission:

Citi works tirelessly to serve individuals, communities, institutions and nations. With 200 years of experience meeting the worlds toughest challenges and seizing its greatest opportunities, we strive to create the best outcomes for our clients and customers with financial solutions that are simple, creative and responsible. An institution connection over 1,000 cities, 160 countries and millions of people, we are your global bank; we are Citi (Citigroup.com, 2016).

Mission: our mission is to help set the industry standard in investment-consulting services for sophisticated investors. Our investment-consulting teams provide full-service consulting advicesolutions that are tailored to each clients individual needs

These capabilities create an obligation to act responsibly, do everything possible to create the best outcomes, and prudently manage risk. If we fall short, we will take decisive action and learn from our experience. We strive to earn and maintain the publics trust by constantly adhering to the highest ethical standards. We ask our colleagues to ensure that their decisions pass three tests: they are in our clients interests, create economic value, and are always systemically responsible. When we do these things well, we make a positive financial and social impact in the communities we serve and show what a global bank can do (Citibank.com, 2016)

Vision:

We believe that excellence in consulting requires client advocacy and stewardship, a passion for leading-edge investment solutions and the delivery of experienced consulting services in a way that helps us exceed our clients expectations every day. (English 291, 2013)

Core Values

Core Values. Our core values encompass a commitment to complete objectivity and transparency in all areas of our investment advice. Our advice is managedin all aspects and at all timesby the same team that originally provided your customized solutions (Citigroup.com, 2016)

How City Bank communicates its Organizational Statements:

All official emails have organizations statement by default. Mostly there is intensive departmental, functional, regional horizontal communications through emails. Repeatedly the organizational statement is kept in front of the eyes of the employees.

The banking hall which carry on average the largest number of employees at any given time are fitted with well graphited portraits carrying the Citibank organizational statements. Boardrooms and every executives offices are also fitted with organizational statements portraits, Citibank believes that all employees should be free to defend its core values as well as actualize the mission in their respective positions.

Media presses are released in a background fitted with the company colors of solidarity and organizational statements. The marketing staff are well cladded with organizational colors and statement wears. Other employees are given access to wears fitted with our organizational identify.

Citi Brochures and monthly newsletter have organizational statement by default. Financial statements, 10-K annual reports, 10-Q and other statutory reports are well fitted with organizational statements by default.

Organizational statement communication management is a vital function in the human resource management. Effective communication of the statements increases employee productivity and identification with the company.

 

References

Citibank.com,. (2016). CIIB's Mission Statement. Retrieved 31 January 2016, from http://www.citibank.com/ciib/homepage/aboutus/mstat.htm

Citigroup.com,. (2016). Citi - A Mission of Enabling Growth and Progress. Retrieved 31 January 2016, from http://www.citigroup.com/citi/about/mission-and-value-proposition.html

Citigroup.com,. (2016). citigroup.com page not found. Retrieved 31 January 2016, from http://www.citigroup.com/citi/about/mission-and-value-proposition. https://english291.wordpress.com/2013/02/12/citi-bank-mission-and-vision-statement

English 291,. (2013). Citi Bank Mission and Vision Statement. Retrieved 31 January 2016, from https://english291.wordpress.com/2013/02/12/citi-bank-mission-and-vision-statement/

 

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